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Brave New World
Robert Marcus looks at the potential of Mobile Presence to revolutionise the way brands communicate with customers and prospects
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Allot and BroadHop Solution Offers Operators More Control

Allot and BroadHop say their solution will enable operators to improve the user experienceAllot and BroadHop say their solution will enable operators to improve the user experienceAllot Communications and BroadHop have successfully completed integration and interoperability testing between the Allot Service Gateway, acting as an intelligent Policy and Charging Enforcement Function (PCEF) and BroadHop’s Quantum Network Suite, a fully virtualized Policy Management application, acting as the Policy & Charging Rules Function (PCRF).

The companies say the result is an integrated solution that is designed to fully meet the demands of joint service provider customers who are looking to empower subscribers with greater control of their services. The solution also enables service providers to provide enhanced user experiences through better management of bandwidth, VoIP, video and fair use policies.

The companies say the combined offering, based on the latest 3GPP release 9 policy enforcement standards for mobile networks, will enable service providers to offer tiered services and highly personalized service packages; better manage and prioritize VoIP-related traffic; enforce sophisticated Fair Use policies based on 3GPP Release 9’s Gx Usage Monitoring; and dynamically adapt to changing subscriber and quality of service (QoS) conditions mid-session, including network congestion, changing subscriptions or depleting quotas.

“Today, more than ever, service providers need to determine who, how and when their systems are being used in order to customize their network and services,” says Lior Moyal, vice president of business development at Allott. “Together, Allot and BroadHop deliver immediate and necessary intelligence to networks, enabling service providers to respond more rapidly to customer demand and deploy new services faster than ever before.”

 
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