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Guest Column

Orange Wednesdays – Lessons Learned
Adhish Kulkarni, CMO of Lumata, asks what marketers can learn from one of mobile marketing’s biggest success stories.
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Video Report: In Store with Marks and Spencer

You might not know this, but Marks and Spencer has been testing out a new mobile scheme in stores. QR codes and in-store wi-fi have been introduced in a select number of locations - but what's it all about?

Luckily, mobile business development manager Rosie Srao was on hand at the Edgware Road branch to explain more.

You can watch the video below.

 

www.bulksms.co.uk