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Guest Column

Brave New World
Robert Marcus looks at the potential of Mobile Presence to revolutionise the way brands communicate with customers and prospects
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Interviews

Indian Innovation
David Murphy talks to Narasimha Suresh, CEO and co-founder of Indian mobile marketing firm, TELiBrahma
Forecasting Success
David Murphy talks to Mike Zarrilli, VP, International, at The Weather Channel
Custom Made Easy
David Murphy talks app development with Marci Weisler, COO of EachScape
Creative Thinking
David Murphy talks to Theorem's Marcus Harding about the often-overlooked subject of mobile advertising creative
Virtual Numbers Game
David Murphy talks to Jeremy George, COO of ForgetMeNot Africa
Recommended Reading
David Murphy talks to Merav Bahatt, head of marketing at Flash Networks, about the company’s new monetization solution
Tuned In
David Murphy talks to Jim Somers, chief marketing & strategy officer at Antenna Software
Going Global
David Murphy talks to Adfonic CEO Victor Malachard about the company’s territorial expansion, and the growth of rich media mobile advertising
Deal Maker
David Murphy talks to Mihir Shah, VP and general manager of mobile at Groupon
Crisis, What Crisis?
David Murphy talks to RIM's VP, regional marketing EMEA, Rory O’ Neill, about the firm's annus horribilis, and finds him in bullish mood
MWC Goes 4G
Stuart Orr, head of European Communications at Accenture, talks to David Murphy about the probable key themes at this week's Mobile World Congress
Don’t Let Me Be Misunderstood
Mippin CEO Nick Barnett puts David Murphy right about some widely held misconceptions about what the company is and does
Tracking the Truth
David Murphy talks to David Fieldhouse, CMO at Mobile Future Group, about the company’s affiliate mobile network, and proprietary app download tracking technology
Cash Points
paythru managing director Keith Brown explains to David Murphy why there’s more to mobile payments than NFC
Mobile made Simple
David Murphy hears from Silvio Porcellana, CEO of mob.is.it, about his plan to deliver a solution that enables agency partners to quickly and easily create mobile sites, for any brand, that are optimised for any mobile device
 
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